2023 Toyota Prius in Calgary, AB

The 2023 Toyota Prius captures the interest of urban explorers with its modern-age styling, ultra-premium interior design and performance-centric engine capabilities. It provides the necessary torque and traction needed for the challenging road conditions of Alberta while maintaining all of the maximized fuel efficiency you expect. Packed with advanced technologies like a JBL premium audio system, panoramic view monitor and wireless Apple CarPlay and Android Auto system, the new Prius promises to keep you entertained and connected throughout your adventurous journeys. The team of knowledgeable product specialists at Charlesglen Toyota has unleashed some of the future-forward features of the 2023 Toyota Prius below. Take a look!

 You can browse some more Toyota car models here: Toyota Corolla, Toyota Camry, Toyota RAV4 and Toyota GR86

Exterior Design

Captivating Exterior Styling

The Prius’ famous fuel economy is led by its hybrid drive, as well as its dynamic aerodynamic build. The low-to-the-ground design, 19-inch alloy wheels, active grille shutter and progressive stance effortlessly capture the attention of bystanders.

Exterior Paint Colour Palette

Available exterior paint colour palette effortlessly complements the intriguing Japanese craftsmanship and various head-turning exterior features of the 2023 Toyota Prius. You can choose to shop this hybrid sedan in seven exterior paint colours, including:

  • Wind Chill Pearl
  • Cutting Edge Silver
  • Reservoir Blue
  • Mustard
  • Supersonic Red
  • Midnight Black Metallic
  • Guardian Gray



2023 Toyota Prius Exterior Specifications:

Dimensions:2023 Toyota Prius XLE
Length (mm/in)4599
Width (mm/in)1782
Height (mm/in)1430
Wheelbase (mm/in)2550
Ground Clearance153

Interior Design

Premium Craftsmanship

For premium interior appeal and superior relaxation, the new 2023 Prius is crafted with soft-touch materials. The finest-quality SofTex material is found on the seats and wrapped around the heated steering wheel, allowing for comfortable posture and grip for long trips.

Generous Cargo Space

Adjust the 60/40 folding rear seats and easily take on more cargo than one might imagine in this mid-sized Prius. By folding both rear seats down, you can create more space for your bulkier cargo items, including sports equipment and travel accessories.



Performance & Engine

Hybrid Powertrain System

The new 2023 Prius delivers efficient performance with its fifth-generation hybrid powertrain system and 2.0-litre four-cylinder DOHC 16-valve engine. The highly efficient engine produces 196 horsepower and takes you from 0 to 100 kilometres in just 7.2 seconds. Built on the second generation of the TNGC platform, this non-luxury hybrid sedan promises a well-balanced and naturally agile on-road performance.

Electric On-Demand AWD-e

With its Electric On-Demand all-wheel drive system, the Toyota Prius promises to maintain traction on your rear wheels when you need it most. It operates in FWD when it doesn’t need that torque to the wheels, improving its fuel efficiency, which is constantly top-of-mind in the Prius.




JBL Audio System

With eight speakers and the latest Clari-Fi technology, the available JBL audio system offers an enhanced audio experience. This sound system is a true blessing for audiophiles who enjoy listening to favourite tunes and podcasts or streaming online radio channels on the go.

Available Digital Key

Exclusively available on Prius Limited AWD, the Digital Key transforms your smartphone into a key fob, enabling you to manage all the controls and change settings of the premium sedan simply at your fingertips.

Toyota Multimedia System

Available with top-grade connected services like Drive Connect, Cloud Navigation, Service Connect, Destination Assist and Safety Connect, the Toyota Multimedia System promises an intuitive driving experience by helping you with everything from Emergency SOS assistance to vehicle health reports.



Toyota Safety Sense 3.0

To offer great peace of mind to everyone aboard, especially the driver, the 2023 Prius comes equipped with Toyota Safety Sense 3.0 — a comprehensive suite of safety features and driver assistance technology. Besides assisting the driver, these impeccable safety and assisting technologies protect everyone against potential on-road hazards.

  • Lane Tracing Assist with Emergency Driving Stop System
  • Automatic High Beams
  • Pre-Collision System with Pedestrian (Daytime & Low-Light) & Daytime Bicycle Detection, Intersection Support & Emergency Steering Assist
  • Full-Speed Dynamic Radar Cruise Control with Curve Speed Management
  • Lane Departure Alert with Steering Assist and Road Edge Detection

Blind Spot Monitor System

Comes with Safe Exit Assist (SEA), the standard blind spot monitoring system that alerts you of vehicles in your blind spot and warns of incoming hazards when reversing or changing lanes. Whereas SEA alerts you of any oncoming traffic before you try to open the doors to exit.



2023 Toyota Prius Trim Levels

2023 Toyota Prius


Starting at $39,864*

– Heated Front Seats w/ 8-way Power Adjustable Driver Seat
– Toyota Safety Sense 3.0
– 6 Speakers Audio System

New Toyota Prius Inventory
2023 Toyota Prius

Limited AWD

Starting at $46,204*

– Digital Key & Panoramic View Monitor
– Glass Roof & Power Backdoor
– 8-Speaker JBL Audio System

New Toyota Prius Inventory

Since 1988, Charlesglen Toyota has been a proud Toyota dealership in Calgary, AB, offering an extensive inventory of new and used vehicles, along with service, parts, tire and auto spa departments to take care of all your automotive needs. If you want to learn more about the new 2023 Toyota Prius, you can get in touch with our experienced product specialists. You can also visit our Finance Department to explore all our exclusive financing, leasing and trade-in options. For more information, use the secured contact form below, and someone from our team will assist you in scheduling an appointment with our product specialist, sales representative or financial advisor.

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