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Explore the All-New 2023 Toyota Prius Prime at Charlesglen Toyota

The 2023 Toyota Prius Prime XSE Premium shown in Guardian Grey

2023 Prius Prime Feature Highlights

The 2023 Toyota Prius Prime is a new-age, hybrid sedan with modern amenities to ensure efficient yet powerful performance. Available in three trim levels — SE, XSE and XSE Premium — the Prius Prime is specially designed for urban explorers looking for an electrified driving experience. The newly developed lithium-ion battery effortlessly pack increases the all-electric range by over 50% to 72 kilometres. This plug-in hybrid sedan creates a distinctive statement wherever it goes with its striking design accentuated by LED headlights, taillights, captivating exterior paint options and multiple wheel designs. Follow along to learn more about the incredible new and unique features of the 2023 Toyota Prius Prime from the experienced product specialists at Charlesglen Toyota

[READ MORE: Preview: First-Ever 2024 Toyota Grand Highlander]

5th Generation Hybrid Powertrain System 

The 2023 Prius Prime features a purpose-built plug-in hybrid powertrain system powered by a 2.0-litre engine, outputting 220 horsepower to take you from 0 to 100 km/h in less than 7 seconds. It also features a regenerative braking system that converts braking energy into electric energy, recharging the battery on the go. You also get flexible charging options — a standard Level 1 charging cable and Level 2 charging connector — that works efficiently both at home and at most public charging stations across the city. 

Captivating Design 

Available in bold exterior paint colours like Wind Chill Pearl and Supersonic Red, as well as different head-turning exterior features, including LED headlights, the 2023 Prius Prime effortlessly captures the attention of onlookers on every leg of the journey. Its confident stance and bold styling create a design statement. Moreover, the exclusive TNGA-C Platform creates a wider stance, reduces weight, increases rigidity and offers a lower driving position to ensure maximum comfort. 

On the inside, the Toyota Prius Prime showcases a glimpse of ultra-premium luxury and sophistication attained from fine craftsmanship and the use of soft-touch materials. It is available in heated/ventilated seating surface options to ensure you remain comfortable under all weather conditions. 

Advanced Technologies and Safety Systems

Besides the Toyota Multimedia System, the Prius Prime comes equipped with many latest technologies to keep you connected, entertained and informed throughout your road journeys. You get impeccable technology features like a digital key, 6-Type C USB ports, a wireless charging pad and seamless Apple CarPlay and Android Auto compatibility. To keep you safe and informed on the road, this hybrid sedan comes with Toyota Safety Sense 3.0, featuring a comprehensive range of driver assistance technologies and detection capabilities, including:

  • Pre-Collision System with Pedestrian (Daytime & Low-Light) & Daytime Bicycle Detection, Intersection Support & Emergency Steering Assist
  • Full Speed Dynamic Radar Cruise Control with Curve Speed Management
  • Lane Departure Alert with Steering Assist and Road Edge Detection
  • Lane Tracing Assist with Emergency Driving Stop System
  • Automatic High Beams

For more information about the 2023 Toyota Prius Prime, feel free to get in touch with the highly trained product specialists at Charlesglen Toyota. Besides that, you can also explore the new and pre-owned inventory of other Toyota vehicles